Matte Photos Vs. High-Gloss Photos: When You Should Use Them

Posted by on Feb 4, 2016 in Uncategorized Comments Off on Matte Photos Vs. High-Gloss Photos: When You Should Use Them

If you are working at a company, chances are good that you are going to need to print photos out for a display that you are showing to a client, a display at a trade show, or a some sort of project analysis. There are two main types of photo paper that you have available to you. The first is matte photos, which tend to be slightly less shiny than the photos that you print at a convenience store. The second is high-gloss photos, which are photos that have a high level of shine and a thicker finish. In many cases, the photo paper that you choose for your presentation could make or break your level of success. Here are some scenarios where you would need to choose between matte photos and high-gloss photos. 1. If the Photos Are Going to Be Touched If you are at a trade show and have books of your company’s designs or finished products, you are going to need high quality photos that are able to stand up to people touching them all day. This is critical because if you don’t get photos that can stand up to being touched, your photo book is not going to look as good after the first few hours and can lead to decreased sales during the last few hours of the trade show. For more durable photos that people are going to be touching, you want to choose a matte finish. Matte photos tend to be more durable and more resistant to fingerprints, rather than high gloss photos. However, matte photos tend to be a lower quality image and not as sharp, so you are going to have to decide whether it is worth paying the extra money to protect the higher resolution high gloss photos or go with matte photos. 2. If the Photos Are Going to Be on Display and Scrutinized If you are going to have photos on display and scrutinized by customers who need a clear image to make a final decision about your product, you will want to use high-gloss photos. High-gloss photos have a sharper image and will be better looking than the matte photos, although not as durable. Make sure that you protect the high gloss photos behind a pane of glass or use some other protective measure in order to be sure that they continue to look great. For more information, talk to a company such as Refill Ink that specializes in high-gloss photo paper....

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How To Edit ….

Posted by on Jun 18, 2015 in Uncategorized Comments Off on How To Edit ….

If you have a knack for words and have mastered turn of phrase, you may consider a career in editing. Yet being an editor takes more than aptitude–strategy is key. To become an effective and efficient editor, follow these steps for how to critique any written work. Read-Through It’s often wise to read through the entire manuscript to understand it as a whole. You don’t even have to be in editor-mode yet. Look at it from the perspective of a reader. What jumps out at you? Is the writing clear and concise? You may wish to jot down thoughts and impressions you may have on the computer or a sheet of paper. You may wish to remember these thoughts later when you get into the nitty-gritty of the piece. Another piece of advice is to take a break after your initial read-through so you can let the ideas of the work settle in your mind. Return with a fresh pair of eyes and point of view before you get into heavy-duty editing. Substantive Editing Many novice editors are tempted to jump into the grammar and punctuation errors next. Yet most experienced editors will tell you that this may be pointless before a substantive edit. This step refers to editing for structure and global issues. Some editors find it helpful to make notes in the margins or on a separate sheet of paper to label parts of the manuscript. This can help you see how the work is outlined.  Now that you see how the ideas are laid out, you can rearrange them to be clearer and be more organized. Pay special attention to how sentences flow and how they build on each other. When you move these things around, also mind how the new order transitions from one idea to the next. Copyediting  When you are satisfied with the structure of the piece, you can begin copyediting. This means correcting grammar, punctuation, and other issues according to the standard rules of English. This step also requires editing for style. Style refers to an organization’s preferences and particular choices about punctuation, spelling, capitalization, and so on. Popular styles include the Chicago Manual of Style, American Psychological Association, and Modern Language Association. Additionally, you should do fact-checking and source-checking during this step. Last of all, perform formatting to ensure the manuscript is visually appealing. When you go through these steps in this order, you’re sure to produce not only a clean manuscript but meet deadlines quickly. If you need a piece edited, but aren’t sure that you are up to the task, check to see if your printing services provider also provides editing...

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Printing Family Vacation T-Shirts? Follow These Suggestions!

Posted by on Jun 2, 2015 in Uncategorized Comments Off on Printing Family Vacation T-Shirts? Follow These Suggestions!

Family vacation t-shirts are great for two purposes. They make excellent souvenirs, but more importantly, they can help your family stay together in a crowd. On trips to theme parks and other populated areas, your t-shirts will help the adults in your group keep track of small children. Your t-shirts can also help members of the family keep sight of each other without holding hands. To get the most out of your family vacation t-shirts, follow these tips for making the t-shirts fun, attractive and useful.  Clear, Readable Font There are literally hundreds of fonts that you can use on your t-shirts, but not all fonts can be easily read from a distance or while scrunched up on fabric. The best fonts for t-shirt screen printing are those that are bold, simple and clear. For example, san-serif fonts like Arial and Helvetica have fewer lines and line width variations and are commonly used for headlines due to their readability.  If choosing between bold and not bold text, use the bolded text for the “headline” portion of your t-shirt (example: “Jones Family Vacation”) and the non-bolded text for the less significant information, like family quotes or the year that the vacation is taking place.  Bright, High Contrast Colors Use bright, high contrast colors that will easily jump out in a crowd. Kelly green, fire engine red, sunflower yellow and sky blue are all good suggestions because they’re bold and vibrant. Neutrals like brown, gray, black and white are less optimal because they’ll blend in more easily with the surroundings and clothing of the people around the group. Once you’ve chosen a t-shirt color, you’ll need to select a font color to go with it. High contrast color combinations like black text on a yellow background will be easy to read. The boldest color combinations will contrast in hue (which refers to the color) as well as value (the lightness or darkness of a color). In other words, a light green t-shirt will contrast best with dark red text, and a light yellow t-shirt will contrast well with dark purple text, and so on.  Simple Text Keep the words on the t-shirt to a minimum to maximize readability. Cut out little words like “and” and “the” whenever possible. For example, you can easily turn “The Jones Family Vacation of 2015” into “Jones Family Vacation 2015” without changing the message at all. The fewer words you put on your t-shirts, the better.  Designing effective screen printed t-shirts is an art. For more tips and advice, speak with a customer service representative at the print shop when you place your order. For more information, contact a business such as The Edge Screen...

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